|
|
|
|
| Zip
Codes Covered |
| 34201 |
34202 |
34203 |
34205 |
34207 |
| 34208 |
34209 |
34210 |
34211 |
34212 |
| 34215 |
34216 |
34217 |
34219 |
34221 |
| 34222 |
34228 |
34240 |
34243 |
34251 |
| |
|
|
|
|
| |
|
|
|
|
| Cable
Penetration |
| 76.3% |
|
|
|
| |
| Age
Breakdown |
| 15.4% |
HH
Kids 2-11 |
| 12.0% |
HH
Kids 12 -17 yrs |
| 50.9% |
18-49
Yrs |
| 48.8% |
25-54
Yrs |
| 50.2% |
35.64
Yrs |
| 49.1% |
50+ |
| |
|
| Gender |
| 49.3% |
Male |
| 50.7% |
Female |
| |
|
| Household
Makeup |
| 31.6% |
One + Child in Home |
| 12.0% |
One
+ Teen in Home |
| 20.1% |
Single |
| 57.8% |
Married |
| 11.1% |
Divorced |
| |
|
| Ethnicity |
| 82.6% |
White |
| 11.7%
|
Black |
| 11.8% |
Hispanic |
| |
|
| Income |
| 49.1% |
$50,000+ |
| 28.4% |
$75,000+ |
| 14.5% |
$100,000+ |
| |
|
| Education |
| 29.2% |
High
School Grad |
| 22.6% |
Some
College |
| 21.2% |
College
Grad |
| |
|
| Occupation |
| 19.4% |
Professional/Managerial |
| 5.7% |
Sales |
| 8.1% |
Administrative
Support |
| |
|
| Housing/Home
Ownership |
| 75.3% |
Owners |
| 22.4% |
Renters |
| 2.4% |
Expect
to Buy 1st Home |
| 2.4% |
Expect
to Change Homes |
| |
|
| Household
Investments |
| 13.6% | | | |
