|
|
|
|
| |
| Zip
Codes Covered |
34428 |
34429 |
34433 |
34434 |
34436 |
34442 |
34446 |
34448 |
34450 |
34452 |
34453 |
34461 |
34465
|
34498 |
|
| Cable
Penetration |
|
| 73.4% |
|
|
| Age
Breakdown |
| 10.3% |
HH
Kids 2-11 |
| 10.4% |
HH
Kids 12 -17 yrs |
| 39.4% |
18-49
Yrs |
| 39.3% |
25-54
Yrs |
| 47.8% |
35.64
Yrs |
| 60.6% |
50+ |
| |
|
| Gender |
| 47.5% |
Male |
| 52.5% |
Female |
| |
|
| Household
Makeup |
| 25.0% |
One + Child in Home |
| 10.4% |
One
+ Teen in Home |
| 18.7% |
Single |
| 57.7% |
Married |
| 10.6% |
Divorced |
| |
|
| Ethnicity |
| 94.4% |
White |
| 2.7%
|
Black |
| 5.4% |
Hispanic |
| |
|
| Income |
| 31.7% |
$50,000+ |
| 15.2% |
$75,000+ |
| 8.6% |
$100,000+ |
| |
|
| Education |
| 36.8% |
High
School Grad |
| 18.7% |
Some
College |
| 14.8% |
College
Grad |
| |
|
| Occupation |
| 14.1% |
Professional/Managerial |
| 4.6% |
Sales |
| 7.6% |
Administrative
Support |
| |
|
| Housing/Home
Ownership |
| 87.9% |
Owners |
| 10.8% |
Renters |
| 1.6% |
Expect
to Buy 1st Home |
| 1.9% |
Expect
to Change Homes |
| |
|
| Household
Investments |
| 11.1% |
Gov't/City
Savings Bonds |
| 19.3% |
Mutual
Funds |
| | | |
