Delivers: Men 25-54, Adults 25-54

Great for: Auto dealers, automotive aftermarket, computer stores and service, electronics, entertainment venues, retailers, sports venues, tire stores

Audience

Male 56.2% 

Household Income

$100,000+  21.3%

Source:Scarborough USA Oct 06 - Sept07

Thrill of Discovery

There’s a big world out there, and Discovery has it covered. From the rugged world of commercial fishermen to the adrenaline charge of chasing down tornadoes to the dirty business of dirty jobs, Discovery goes to extremes to get the story. Crazy survival guys dropping into no man’s land with nothing but a butane lighter and a ball of twine? Big explosions? Man-eating fish? It’s all in a day’s programming for this most adventuresome of networks. The upside for you is this stuff has Discovery viewers on the edge of their seats. And a high attention environment is just exactly what your advertising messages deserve. Discover one on Discovery.

Discovery Channel website

Return to Network Profiles.